Schecter is a USA handmade guitar manufacturer founded in 1976 by David Schecter. The company produces quality handmade electric guitars, bass guitars, and steel-string acoustic guitars. Some of the musicians who have popularized the label are Pete Townshend,who picked up a custom shop Schecter guitar and immediately fell in love with it and it became his main stage guitar with The Who. Mark Knopfler used Schecter guitars to record Dire Straits third album. Jeff Loomis has been one of his maximum exponents achieving his own signature models.